{"id":1285,"date":"2026-07-12T15:21:48","date_gmt":"2026-07-12T15:21:48","guid":{"rendered":"https:\/\/globale2a.com\/?p=1285"},"modified":"2026-07-12T15:21:49","modified_gmt":"2026-07-12T15:21:49","slug":"gestion-de-crise-en-entreprise-les-6-regles-dor-pour-proteger-votre-reputation","status":"publish","type":"post","link":"https:\/\/globale2a.com\/en\/communication\/gestion-de-crise-en-entreprise-les-6-regles-dor-pour-proteger-votre-reputation\/","title":{"rendered":"Crisis management in business : 6 rules d&rsquo;or to protect your reputation"},"content":{"rendered":"<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_fe8cb2-fe, .wp-block-kadence-advancedheading.kt-adv-heading1285_fe8cb2-fe[data-kb-block=\"kb-adv-heading1285_fe8cb2-fe\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_fe8cb2-fe mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_fe8cb2-fe[data-kb-block=\"kb-adv-heading1285_fe8cb2-fe\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_fe8cb2-fe img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_fe8cb2-fe[data-kb-block=\"kb-adv-heading1285_fe8cb2-fe\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1285_fe8cb2-fe wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_fe8cb2-fe\">En Afrique de l&rsquo;Ouest, une crise de r\u00e9putation peut d\u00e9truire en quelques heures ce qu&rsquo;une entreprise a construit en ann\u00e9es. La rapidit\u00e9 de circulation de l&rsquo;information dans les r\u00e9seaux sociaux et les messageries instantan\u00e9es (WhatsApp en t\u00eate) rend la gestion de crise \u00e0 la fois plus urgente et plus complexe qu&rsquo;elle ne l&rsquo;a jamais \u00e9t\u00e9.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_2e59bb-62, .wp-block-kadence-advancedheading.kt-adv-heading1285_2e59bb-62[data-kb-block=\"kb-adv-heading1285_2e59bb-62\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_2e59bb-62 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_2e59bb-62[data-kb-block=\"kb-adv-heading1285_2e59bb-62\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_2e59bb-62 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_2e59bb-62[data-kb-block=\"kb-adv-heading1285_2e59bb-62\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading1285_2e59bb-62 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_2e59bb-62\">R\u00e8gle 1 : Anticiper, pas seulement r\u00e9agir<\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_1d86c0-56, .wp-block-kadence-advancedheading.kt-adv-heading1285_1d86c0-56[data-kb-block=\"kb-adv-heading1285_1d86c0-56\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_1d86c0-56 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_1d86c0-56[data-kb-block=\"kb-adv-heading1285_1d86c0-56\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_1d86c0-56 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_1d86c0-56[data-kb-block=\"kb-adv-heading1285_1d86c0-56\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1285_1d86c0-56 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_1d86c0-56\">La meilleure gestion de crise est celle qui commence avant la crise. Un audit de r\u00e9putation r\u00e9gulier, un plan de communication de crise document\u00e9 et test\u00e9, et une veille permanente sur les r\u00e9seaux sociaux et les m\u00e9dias locaux permettent de d\u00e9tecter les signaux faibles avant qu&rsquo;ils ne s&rsquo;amplifient.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_aa25ec-d0, .wp-block-kadence-advancedheading.kt-adv-heading1285_aa25ec-d0[data-kb-block=\"kb-adv-heading1285_aa25ec-d0\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_aa25ec-d0 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_aa25ec-d0[data-kb-block=\"kb-adv-heading1285_aa25ec-d0\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_aa25ec-d0 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_aa25ec-d0[data-kb-block=\"kb-adv-heading1285_aa25ec-d0\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading1285_aa25ec-d0 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_aa25ec-d0\">R\u00e8gle 2 : La r\u00e8gle des 24 heures<\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_79bc17-f9, .wp-block-kadence-advancedheading.kt-adv-heading1285_79bc17-f9[data-kb-block=\"kb-adv-heading1285_79bc17-f9\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_79bc17-f9 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_79bc17-f9[data-kb-block=\"kb-adv-heading1285_79bc17-f9\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_79bc17-f9 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_79bc17-f9[data-kb-block=\"kb-adv-heading1285_79bc17-f9\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1285_79bc17-f9 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_79bc17-f9\">Dans toute crise de communication, les premi\u00e8res 24 heures sont d\u00e9terminantes. Une r\u00e9ponse tardive est per\u00e7ue comme un aveu de culpabilit\u00e9 ou de d\u00e9sorganisation. Il ne s&rsquo;agit pas n\u00e9cessairement d&rsquo;avoir toutes les r\u00e9ponses \u2014 il s&rsquo;agit de montrer que vous \u00eates pr\u00e9sent, inform\u00e9 et que vous prenez la situation au s\u00e9rieux.<\/p>\n\n\n\n<div class=\"e2a-cta\">\n  <div class=\"e2a-cta__eyebrow\">Global Corporate E2A<\/div>\n  <div class=\"e2a-cta__title\">Votre projet m\u00e9rite une strat\u00e9gie sur mesure<\/div>\n  <p class=\"e2a-cta__text\">Nos experts vous accompagnent de l&rsquo;analyse \u00e0 l&rsquo;ex\u00e9cution, sur tous les march\u00e9s.<\/p>\n  <a class=\"e2a-cta__btn\" href=\"\/contact\/\"><span>R\u00e9server ma consultation<\/span><svg viewBox=\"0 0 24 24\"><path d=\"M13 5l7 7-7 7-1.4-1.4 4.6-4.6H4v-2h12.2l-4.6-4.6z\"\/><\/svg><\/a>\n<\/div>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_f27e6a-96, .wp-block-kadence-advancedheading.kt-adv-heading1285_f27e6a-96[data-kb-block=\"kb-adv-heading1285_f27e6a-96\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_f27e6a-96 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_f27e6a-96[data-kb-block=\"kb-adv-heading1285_f27e6a-96\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_f27e6a-96 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_f27e6a-96[data-kb-block=\"kb-adv-heading1285_f27e6a-96\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading1285_f27e6a-96 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_f27e6a-96\">R\u00e8gle 3 : Un porte-parole unique et pr\u00e9par\u00e9<\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_71af34-94, .wp-block-kadence-advancedheading.kt-adv-heading1285_71af34-94[data-kb-block=\"kb-adv-heading1285_71af34-94\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_71af34-94 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_71af34-94[data-kb-block=\"kb-adv-heading1285_71af34-94\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_71af34-94 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_71af34-94[data-kb-block=\"kb-adv-heading1285_71af34-94\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1285_71af34-94 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_71af34-94\">La multiplication des prises de parole de diff\u00e9rents responsables g\u00e9n\u00e8re des messages contradictoires qui amplifient la crise. D\u00e9signez un porte-parole unique, form\u00e9 \u00e0 la communication de crise, qui incarne la position officielle de l&rsquo;organisation.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_4f0cd6-a3, .wp-block-kadence-advancedheading.kt-adv-heading1285_4f0cd6-a3[data-kb-block=\"kb-adv-heading1285_4f0cd6-a3\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_4f0cd6-a3 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_4f0cd6-a3[data-kb-block=\"kb-adv-heading1285_4f0cd6-a3\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_4f0cd6-a3 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_4f0cd6-a3[data-kb-block=\"kb-adv-heading1285_4f0cd6-a3\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading1285_4f0cd6-a3 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_4f0cd6-a3\">R\u00e8gle 4 : La transparence calcul\u00e9e<\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_608656-df, .wp-block-kadence-advancedheading.kt-adv-heading1285_608656-df[data-kb-block=\"kb-adv-heading1285_608656-df\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_608656-df mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_608656-df[data-kb-block=\"kb-adv-heading1285_608656-df\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_608656-df img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_608656-df[data-kb-block=\"kb-adv-heading1285_608656-df\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1285_608656-df wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_608656-df\">Transparence ne signifie pas tout dire. Il s&rsquo;agit de communiquer ce qui peut \u00eatre communiqu\u00e9, d&rsquo;expliquer pourquoi certaines informations ne peuvent pas encore \u00eatre divulgu\u00e9es, et surtout de ne jamais mentir \u2014 car le mensonge d\u00e9couvert est toujours plus d\u00e9vastateur que la v\u00e9rit\u00e9 difficile.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_c2bc16-50, .wp-block-kadence-advancedheading.kt-adv-heading1285_c2bc16-50[data-kb-block=\"kb-adv-heading1285_c2bc16-50\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_c2bc16-50 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_c2bc16-50[data-kb-block=\"kb-adv-heading1285_c2bc16-50\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_c2bc16-50 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_c2bc16-50[data-kb-block=\"kb-adv-heading1285_c2bc16-50\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading1285_c2bc16-50 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_c2bc16-50\">R\u00e8gle 5 : G\u00e9rer l&rsquo;interne avant l&rsquo;externe<\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_1a297f-3a, .wp-block-kadence-advancedheading.kt-adv-heading1285_1a297f-3a[data-kb-block=\"kb-adv-heading1285_1a297f-3a\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_1a297f-3a mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_1a297f-3a[data-kb-block=\"kb-adv-heading1285_1a297f-3a\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_1a297f-3a img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_1a297f-3a[data-kb-block=\"kb-adv-heading1285_1a297f-3a\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1285_1a297f-3a wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_1a297f-3a\">Vos employ\u00e9s sont vos premiers ambassadeurs \u2014 et potentiellement vos premiers d\u00e9tracteurs. Informez vos \u00e9quipes avant de communiquer publiquement. Un employ\u00e9 qui apprend par les r\u00e9seaux sociaux une crise affectant son entreprise est un employ\u00e9 dont vous avez perdu la confiance.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_50f3f9-45, .wp-block-kadence-advancedheading.kt-adv-heading1285_50f3f9-45[data-kb-block=\"kb-adv-heading1285_50f3f9-45\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_50f3f9-45 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_50f3f9-45[data-kb-block=\"kb-adv-heading1285_50f3f9-45\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_50f3f9-45 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_50f3f9-45[data-kb-block=\"kb-adv-heading1285_50f3f9-45\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading1285_50f3f9-45 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_50f3f9-45\">R\u00e8gle 6 : Le rebond post-crise<\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_2205e2-47, .wp-block-kadence-advancedheading.kt-adv-heading1285_2205e2-47[data-kb-block=\"kb-adv-heading1285_2205e2-47\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_2205e2-47 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_2205e2-47[data-kb-block=\"kb-adv-heading1285_2205e2-47\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_2205e2-47 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_2205e2-47[data-kb-block=\"kb-adv-heading1285_2205e2-47\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1285_2205e2-47 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_2205e2-47\">Toute crise bien g\u00e9r\u00e9e peut devenir une opportunit\u00e9 de renforcer la confiance. La fa\u00e7on dont une organisation traverse les moments difficiles r\u00e9v\u00e8le son caract\u00e8re et consolide sa r\u00e9putation \u00e0 long terme.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1285_aabb34-72, .wp-block-kadence-advancedheading.kt-adv-heading1285_aabb34-72[data-kb-block=\"kb-adv-heading1285_aabb34-72\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1285_aabb34-72 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1285_aabb34-72[data-kb-block=\"kb-adv-heading1285_aabb34-72\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1285_aabb34-72 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1285_aabb34-72[data-kb-block=\"kb-adv-heading1285_aabb34-72\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1285_aabb34-72 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1285_aabb34-72\"><strong>Le p\u00f4le Communication 360\u00b0 de Global Corporate E2A propose des formations et du conseil en gestion de crise adapt\u00e9s au contexte africain.<\/strong> <a href=\"https:\/\/globale2a.com\/contact\/\" type=\"page\" id=\"19\">Anticipons ensemble.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En Afrique de l&rsquo;Ouest, une crise de r\u00e9putation peut d\u00e9truire en heures ce qu&rsquo;une entreprise a b\u00e2ti en ann\u00e9es. Les 6 r\u00e8gles pour anticiper et g\u00e9rer.<\/p>","protected":false},"author":1,"featured_media":1289,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[31],"tags":[],"class_list":["post-1285","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Gestion de crise en entreprise : les 6 r\u00e8gles d&#039;or pour prot\u00e9ger votre r\u00e9putation - Global Corporate E2A<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/globale2a.com\/en\/communication\/gestion-de-crise-en-entreprise-les-6-regles-dor-pour-proteger-votre-reputation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gestion de crise en entreprise : les 6 r\u00e8gles d&#039;or pour prot\u00e9ger votre r\u00e9putation - Global Corporate E2A\" \/>\n<meta property=\"og:description\" content=\"En Afrique de l&#039;Ouest, une crise de r\u00e9putation peut d\u00e9truire en heures ce qu&#039;une entreprise a b\u00e2ti en ann\u00e9es. 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